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Why Do You Think Glory Underperformed And What Can Britney & Her Team to turn things around?


DeniseBryson

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Album sales don't necessary dictate the quality of the album.  I don't think anyone will say BOMT is her best album even though it sold the most.  For a singer who hasn't sung like in over 10 years, I think this album has performed well.  Britney has lost fans since her miraculous comeback that was the Circus era.  The posts have mentioned those reasons, which we all know.  There wasn't even a real music video to sell the album, from an artist who redefined music videos.  A mid-tempo single was very risky as a lead single.  She has only performed outside Las Vegas once since 2011, so I don't think this album underperformed.  Artists like Barbara have marketing plans in place to get them # 1 albums, even the album itself has on the sticker, "only artist to have consecutive number 1 albums in several decades," so her record label clearly cared enough about the charts to pull some tricks.  Barbara has been touring the country promoting her album through concerts also.  

 

When you think about all the pop acts that have come and gone since 1999, I can't be disappointed with a top 3 debut.  Jessica Simpson, Ashlee Simpson, Ashanti, Willa Ford, Mandy Moore, Michelle Branch, etc...all these artists can't even book a spot on the VMA's to perform, let alone chart on the BB top 100.  Britney has been written off since her early days, I remember during ITZ, they asked her if she was going to fade away like Debbie Gibson.  Although her star has faded, Britney is a pop icon.  A reinvention is severely due, although she still is putting out quality albums.  She needs a "Like A Prayer," "Man in the Mirror," type of song to redefine her career, something to shock people for a good reason.  

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